Here’s my (rough) idea – mix the concept of popup shops (a venue that is temporary and allows a company to create a unique environment that engages their customers, as well as generates a feeling of relevance and interactivity) with the semi-permanance of LA Foodtrucks, but instead of selling anything, make it a roving library. I imagine this would be a pretty good way to engage underrepresented groups and quickly find out what works/doesn’t and what communities need. More to come on this later. If anyone has any ideas, feel free to comment. I’d love to get this off the ground before someone else does!
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